How I Started My Virtual Assistant Business — From Fear to Freedom

The Beginning — Finding My Voice

Eleven years ago, I had a dream.I wanted to work for myself. I wanted the freedom to work from home, to collaborate with different people, to learn more, to grow. To be able to see my kids going to school and make them a snack when they are back.

Despite fear, despite what others once told me, I held onto that dream. And one morning, I simply decided — let’s do it.

That single decision changed everything.

I started my journey in 2013, working as an Executive Agent at Citi Bank, after years in HR and administration at the O2 Arena. I was organised, capable, and driven — yet somewhere deep down, I didn’t believe in myself. I knew how to help everyone else shine, but when it came to stepping into my own light, fear whispered louder than confidence.

I kept thinking, Who am I to do this?Until one day, the better question became: Why not me?

2015 — The Leap That Changed Everything -From Fear to Freedom

In 2015, I decided to take the leap. I left my job in corporate banking — a world of structure, schedules, and comfort — and stepped into the unknown.At the time, I was a single mum, juggling full-time work, parenting, and a quiet dream of building something of my own.

There was no financial safety net, no benefits, no one to fall back on — just determination and a deep belief that hard work pays off.

So I worked nights and early mornings, creating my first website, writing my own copy, designing brochures, and sending out emails to potential clients.Within two weeks, I had my first projects.

That’s how my business began — not with investors or luck, but with pure effort, faith, and consistency.

From Virtual Assistant to Multi-Discipline Creative

I started as a Virtual Assistant, helping clients manage inboxes, organise schedules, and streamline operations. But soon, opportunities grew.

I found myself supporting private estate agents, sourcing properties, coordinating maintenance, and working directly with landlords.Later, I stepped into the world of construction, managing procurement, schedules, drawings, and communication between builders and clients.

There was nothing I wouldn’t try to learn — and every project became another building block in my story.

I wrote, designed, managed, created. I became not just an assistant, but a partner — someone clients trusted to keep things running.

How I Made It Work — Mindset, Habits, and Heart

I didn’t just work hard; I worked on myself.

I started reading books that changed the way I thought and lived: The Miracle Morning, Manifest, The 4-Hour Work Week, Atomic Habits, and even books about ADHD and emotional awareness that helped me to break from Fear to Freedom.

I built a morning routine, practiced yoga, breath-work, and gratitude. I focused on nourishing food, movement, and small daily wins.

Slowly, everything changed. I realised success isn’t built overnight — it’s programmed through mindset, self-discipline, and belief.

The Turning Point — Choosing Energy Over Ego

Today, I choose the people I work with based on energy — not titles.I look for alignment, kindness, and vision.I’ve learned that how someone makes you feel matters more than what they promise on paper.

My work now is more than admin or management — it’s connection, creativity, and care.

Every task I do, every system I design, carries that same belief:We rise when we help others rise — but never at the cost of losing ourselves.

Final Words — Believe in Your Beginning

If there’s one thing I’ve learned, it’s this:You don’t have to have it all figured out to start.You just have to start — exactly where you are, with what you have.

Don’t wait for perfect timing, because it never comes.Start messy, start scared, but start.

And one day, you’ll look back and realise — that was the moment everything changed.

Always Love Yourself